IFTTT vs Zapier
Side-by-side comparison of IFTTT and Zapier — features, pricing, and trade-offs.
| IFTTT | Zapier | |
|---|---|---|
| Tagline | The OG simple automation for consumers. | The original no-code automation platform. |
| Pricing model | freemium | freemium |
| Lowest paid tier | $2.92/mo | $20/mo |
| Launched | 2010 | 2011 |
| Best for | smart home, personal automation, IoT users | non-developers, broad app coverage |
| Top features | 1000+ services, Smart home focus, AI applets | 7000+ apps, AI Agents, Tables |
IFTTT
The OG simple automation for consumers.
- + Cheapest automation
- + Best for consumer/IoT
- + Mobile-first
- − Less powerful than Make/Zapier
- − Logic-limited
Zapier
The original no-code automation platform.
- + Most apps supported
- + Beginner-friendly
- − Expensive at scale
- − Task pricing punitive